iTOVi Website & Rebrand

A health and wellness company, iTOVi, sought a rebranding initiative with a vision for a softer, feminine, natural, and botanical identity. I successfully developed a new brand identity, encompassing a carefully curated color scheme, typography, and overall aesthetic that resonated with their target audience. Departing from the boldness of their previous brand, the new design exuded a more fitting and inviting vibe.

Additionally, I took charge of designing their revamped website, ensuring it harmonized seamlessly with the newly established brand. To explore the full scope of the brand transformation and website design, please visit itovi.com.